The Designers
The firm frequently designs office towers and residential high-rises, driven by an understanding of the importance of vertical construction. It is considered one of the leading architectural firms in the field of high-rise buildings in Israel. In line with its vision and global market demands, Yashar Architects has expanded its activities internationally and is involved in numerous construction projects worldwide. The firm’s projects vary in scale and scope, including residential towers, office and high-tech buildings, commercial centers and malls, hospitality projects, industrial parks, public buildings, urban planning, and interior design.
Founded in 2002 by Israeli architect Dana Oberson, Studio OBERSON has become synonymous with multidisciplinary design, blending unique aesthetics with a holistic approach to architecture and design. The studio has earned international acclaim and design awards. Specializing in a wide range of projects, including hotels, resorts, luxury residences, and public spaces, the firm operates both domestically and internationally. It is led by Dana Oberson alongside partner architect Oded Levitan.
Dana's Mediterranean roots and influences from contemporary design and art serve as a central narrative in her work, giving each project a distinct and original signature. Her passion for detail, innovative use of materials, and constant pursuit of innovation define the studio's unique aesthetic. Beyond creating visually stunning spaces, Dana shares her expertise through lectures and mentorship, shaping the next generation in design and architecture.
"When I approach a design, I consider concepts like scale, light, proportion, acoustics, and aroma. Questions such as, who is the target audience? What is the desired user experience, feelings, and atmosphere? Is it a sense of tranquility and introspection, social interaction and connection, or something in between?" Architect Dana Oberson.
Baranowitz + Kronenberg is an international firm (Tel Aviv/Amsterdam/Madrid) specializing in developing platforms for living in a world of lifestyle. The firm is a thought leader, expressing its vision through workshops, international design competitions, and contributions to print and digital media, earning widespread recognition and numerous awards.
The firm is renowned for its unique, narrative-based approach, creating one-of-a-kind, inspiring designs that not only address the client’s brief but also reflect and incorporate social, cultural, local, and global transformations. These elements are seamlessly woven into the design, enhancing both the project and the life within it. The firm's work spans the entire planning process, from the client brief to bringing the vision to life.
In numerous projects worldwide, the firm contributes its expertise in early conceptual development for buildings and spaces, refining their essence, defining the target audience profile, and determining the necessary programs. These elements are seamlessly integrated into a synergistic framework that positions the project and provides it with a distinctive added value. The firm's work spans a broad range of platforms for living: residential, commercial, hotels, bars and restaurants, events and exhibitions, and any platform requiring transformation, vision, and leadership.
